The Cutting Edge
My Services
Business Organization
Brand Strategy
Counsel & Advising
ABOUT US
I
All About Us
eCommerce Specialist
Digital marketing skills through the completion of professional-level projects utilizing Shopify’s eCommerce platform. Using real-world digital marketing and eCommerce tools, they investigated business problems and made data-driven decisions. Technical skills mastered include: Shopify website design, search engine optimization (SEO), using customer personas, creating value propositions, and working within brand guidelines. The student mastered Instagram Ads and A/B Testing. Professional skills mastered include: communicating brand value, hypothesis testing, understanding business metrics, and creating KPIs.
​
Digital Ads Specialist
Digital marketing skills through the completion of professional-level projects utilizing Facebook and Google Ads platforms. Using real-world digital marketing and ecommerce tools, they investigated business problems and made data-driven decisions. Technical skills mastered include: Facebook Ads, Google Search and Display Ads, Facebook Pixel and Audiences, Google demographic targeting, and digital ad copywriting. Professional skills mastered include: communicating brand value through Instagram and Google Ads, A/B ad testing, and optimizing ad performance.
​
Indiana Wesleyan University - Digital Marketing Program
The recipient of this certificate has demonstrated Digital Marketing skills through the completion of professional-level projects utilizing Shopify, Google AdWords, and Instagram Ads.
Anna Marie Ramirez
"I contacted Jeremy of Lykins Digital Marketing for a SEO Website Audit. He promptly returned my request for a consult and we spoke at length about the details of my project. He's very knowledgeable, and gave several tips & suggestions to help make my website better. Using what he uncovered for me, I've come to realize that good SEO is a focal point of good marketing. If you're looking for the complete package, Lykins Digital Marketing is your place to start.""
White Flag Games
""They did a great job on our website. Accommodating and a pleasure to work with.""